In 2024, the WHO European Centre for Primary Health Care actively engaged with countries
across the Region, strengthening international cooperation and supporting health reform
efforts. The team conducted 22 missions focused on analyzing policy challenges, facilitating
political dialogue, and developing solutions tailored to national contexts. A key milestone
was the expansion of partnerships, such as the exchange between China and Kazakhstan on
primary health care, and the launch of WHO’s third demonstration platform in Spain.

A highlight of the year was the completion of the final cohort of the Primary Health Care
Performance Assessment and Management course, which over four years has trained national
health leaders from 20 countries. Virtual initiatives also gained momentum: the fourth
season of the talk show Let’s Talk Primary Health Care brought together changemakers,
and WHO’s new series of mini-conferences on primary health care offered in-depth
exploration of key policy and practice issues, attracting over 500 participants.

Looking ahead, the central role of primary health care in WHO’s European Programme of
Work will create new opportunities for strengthening PHC in national strategies — enhancing
the ability to respond to health challenges, support healthy ageing, adapt to climate change,
and harness innovation.
The report highlights key stories, data, and results from the year, emphasizing the vital role
of the people and teams working to achieve universal health coverage.